Hey, I’m Sydney
I’m Sydney, a marketing generalist who thrives on bringing creativity to industries that might not seem exciting at first glance. I grew up in Youngstown, OH, where I earned both my Bachelor of Science in Marketing and MBA in Digital Marketing from Youngstown State University. Now based in Nashville, TN, I help B2B tech companies craft marketing strategies that make an impact.
Wearing multiple hats throughout my career has given me the ability to see the bigger picture in marketing. I don’t just execute tactics – I analyze the entire strategy to identify what’s working, what’s not, and how to optimize for better results. From social media and content creation to digital ads and demand generation, I thrive in connecting the dots and ensuring every marketing effort supports the bigger goal.
At the end of the day, even in B2B, you’re still marketing to people. And people want to be engaged, informed, and inspired. My approach brings creativity and strategy together to make that happen.
Sydney Wess